About the role
One of the largest motor retailers in the UK with a turnover exceeding 3 billion are looking for a CRM Manager to join their team.
This role is based in Gateshead with hybrid working available.
As part of the CRM team, you will be expected to stay on top of the latest developments in relevant technology and data and be an ambassador for the capabilities of CRM around the business.
Activity will be directed at both new customers, lapsed customers, and existing customers who we want to keep engaged so they come back for service, accessories, and their next car.
Attract new and never bought / lapsed customers for sales
Attract new & lapsed customers for service
Engage and retain our existing sales customers
Engage and retain customers for service:
Leverage technology and customer data to provide actionable insight and performance improvements
Previous experience in CRM – use of relevant systems, creation and operation of CRM activities
Confident in using corporate software and online marketing tools
Confidence working with, analysing, and drawing conclusions from, data
Interest in the world of cars and drivers
Knows how to brief agencies / studios to get good, effective creative work
25 days holiday rising with length of service plus bank holidays
Access to our online rewards platform giving you cash back and discounts for multiple retailers
Preferential Service Rates
Colleague Purchase Scheme
Share Incentive Scheme
If you’re interested in this role, click ‘Apply Now’ and a member of our team will be in touch.