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Digital Marketing Specialist

About the role

A leading animal products manufacturer based in Newcastle upon Tyne is looking for a Digital Marketing Specialist to join their growing team.

Experienced in digital marketing, you are actively seeking to grow into a holistic marketing professional. You’re not afraid to ask for guidance but also look to actively push the online sales performance forward through your own initiative and ideas.

You should thrive in a fast-paced environment and love crunching the numbers to understand how their strategy can be better!

The role

You will own the execution and optimisation of our online advertising strategy and manage the different paid ad platforms and the set-up, launch and reporting processes of each. You will also own the social media accounts and community engagement strategy for the company.

Responsibilities

  • Create & manage a full online marketing strategy

  • Produce weekly/monthly management reports

  • Be accountable for monthly/annual online sales targets

  • Manage the online marketing within agreed budgets

  • Use self-initiative and propose new strategies for growth

Requirements

  • Develop and update websites on Shopify platform

  • Manage Amazon stores and PPC campaigns

  • Create and manage ad strategies for TikTok, Facebook, Instagram, Pinterest and Youtube

  • Manage Google shopping ads campaigns and display ads

  • Manage email marketing and automated email flows using Klaviyo

  • Create and manage affiliate marketing programs

  • Manage live chat using Tidio

  • Manage upsell campaigns

  • Ensure growth through successful SEO

  • Manage the online trade account program where applicable

Rewards

  • Competitive Salary

  • Company Pension

  • Free Parking

  • Early finish on Fridays

If you’re interested in this role, click ‘Apply Now’ and a member of our team will be in touch.

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