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Digital Performance Manager

About the role

A full-service digital marketing agency is looking for a Digital Performance Manager to join their team.

This role is based in Newcastle with hybrid working available.

Salary £30,000 - £35,000

Role:

Working closely with the in-house and external delivery teams you will be central to the creation and execution of highly effective, integrated marketing campaigns that drive positive results for clients’ businesses.

Responsibilities:

  • Driving results through traditional and digital marketing activities for our clients

  • Owning campaign conversion rates - working with our delivery teams to improve conversions and other business-critical KPIs

  • Using website data, insights and statistics effectively to make informed decisions across our business

  • Devising clear and concise reports that evidence results for each of our service lines, including the performance of all digital marketing campaigns, and assessing progress towards KPIs both internally and externally

  • Working closely with Allies Group colleagues and board members to build and constantly evolve our digital marketing strategies

  • Working alongside your colleagues to deliver campaigns that are consistent with clients’ overall marketing objectives and brand

  • Living by our mantra that good isn’t good enough and striving for continual improvement in all aspects of our digital marketing

  • Becoming the beacon holder for all things marketing within our business

  • Taking ownership of your professional development to keep your knowledge current

  • Staying up-to-date with the latest trends and developments, employing competitor and industry research to ensure we maintain our position as a market leader locally and nationally

Requirements:

  • Proven track record in digital marketing in a similar role with 3+ years of experience

  • Ability to develop award-winning marketing strategies for our clients

  • Evidenced direct input in campaigns that have delivered results, either agency or in-house

  • A demonstrable understanding of where on and off-line marketing fits in the client's overarching business strategy

  • Proven ability to think commercially and deliver campaigns that drive demonstrable return on investment

  • Demonstrable experience in applying innovative ideas and creativity to solve problems, and identify opportunities with proven positive outcomes

  • Proven experience in Google Analytics

Rewards:

  • 25 days holiday

  • Plus public bank holidays and your birthday day off.

  • Contributory pension scheme.

If you’re interested in this role, click ‘Apply Now’ and a member of our team will be in touch.

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