About the role
Are you looking for an opportunity to use your talent to write about some of the biggest motor brands in the world?
Our client is currently looking for a talented Content Executive to join their growing marketing team in Gateshead.
You will report into the Head of Digital Content and write to support web content output, working across a variety of materials using a content and events calendar.
Creating web copy to entice and engage customers to use our products and services
Creating content which performs to our SEO guidelines
Uploading and editing work using a CMS
Developing a diverse range of content assets using customer personas to attract, convert and retain customers
Generate compelling, imaginative, and original content ideas
Create content which can be syndicated and shared
Ensure all content is aligned to the brand look, feel and tone ensuring consistent experience
Use and play a role in developing customer personas and align them to customer journeys
Ensure all content is edited, proof-read and fact checked before being published
Use of analytical tools to monitor content performance and improve future work
Liaise with key stakeholders across the wider teams including PR/Social, Data and Development
Continuously reviewing competition (direct/indirect) to generate new ideas to draw audience's attention
A degree or equivalent in English, Creative Writing, Marketing, or similar relevant subject
2+ years' copywriting experience. Web copy, sales copy, direct response or similar
The ability to think creatively to overcome problems using language
A passion and interest in automotive
Experience using project management tools such as Asana would be advantageous
Ability to produce long and short copy
A good knowledge of SEO best practice
Experience updating and maintaining web pages and blogs
Experience of using HTML would be useful but not essential
Salary – £26,000
25 days holiday rising with length of service plus bank holidays
Access to our online rewards platform giving you cash back and discounts for multiple retailers
Preferential Service Rates
Colleague Purchase Scheme
Share Incentive Scheme
If you are interested in this Content Executive , please click ‘Apply Now’ and a member of our team will get back to you.