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Navigating the Tech Job Market: Trends and Insights

  • Publish Date: Posted about 1 month ago

The tech job market is a dynamic and competitive industry filled with opportunities for those with the right skills, knowledge and motivation. From software development to data science, cybersecurity to artificial intelligence, there's a wide array of roles available across various industries. However, understanding the current trends and demands is essential for candidates looking to make informed decisions about their career paths.

Demand for Specific Roles in 2024

We are currently experiencing a surge in demand for skills around the following areas:

Software Development: With the continuous expansion of technology-driven solutions, software developers remain in high demand. Full-stack developers, front-end and back-end developers, and those skilled in popular programming languages like Python, JavaScript, and Java are particularly sought after.

Data Science and Analytics: As businesses increasingly rely on data-driven insights to make strategic decisions, the demand for data scientists, data analysts, and machine learning engineers continues to rise. Proficiency in statistical analysis, machine learning algorithms, and data visualisation tools is crucial in this domain.

Cybersecurity: With the growing threat of cyberattacks, which can have heavy financial and legal implementations if a data breach occurs, organisations are prioritising cybersecurity measures. Cybersecurity analysts, ethical hackers, and security engineers are in high demand to safeguard sensitive information and prevent breaches across all industries.

Artificial Intelligence and Machine Learning: The integration of AI and machine learning technologies across most if not all industries is driving demand for professionals with expertise in these fields. Roles involving AI/machine learning are witnessing significant growth and more organisations are figuring out how to incorporate it into their business strategies. 

Contractor: Where skills are in short supply, businesses may need the expertise of contractors to deliver a particular project. Equally, the recent introduction of the IR35 Offset has the potential to breathe new life into the contract market. Companies no longer face the risk of disproportionate tax bills when faced with an incorrect IR35 status determination which means this newfound certainty is poised to encourage more organisations to engage contractors, opening the floodgates for a resurgence of outside IR35 roles.

In all likelihood, these fields will continue to grow, and companies will be seeking professionals who have the skills specific to those roles. Our tech recruitment specialists at NRG have firsthand experience recruiting across various industries and understand exactly what companies are looking for in terms of skills, culture fit and learning and development. Our expert consultants can advise on the next steps to take, what skills to focus on, and reveal valuable market insight that can steer your career.

Insights for Candidates:

For candidates looking to get ahead in this ever-changing industry, here are a few things to consider.

Continuous Learning

The tech industry evolves rapidly, so staying updated with the latest technologies and trends is essential. Invest in continuous learning through online courses, certifications, and networking events to remain competitive in the job market.For those currently employed, explore the learning and development opportunities in-house, because companies wanting to retain their workforce and stay competitive in a fast-paced market will likely be willing to help their employees upskill and reskill.


Building a strong professional network can open doors to new opportunities and provide valuable insights into the industry. Attend meetups, conferences and seminars and utilise online forums to connect with peers, mentors, and potential employers. LinkedIn is a great place to start; follow thought leaders in the industry, comment on posts that are trending within the sector and share your knowledge with peers. Not only will this keep you up to date with trends, but it will also reveal the direction of the industry and what problems employers are facing (and learn what solutionsthey’re considering). 


While generalist skills are valuable and in-demand, specialising in niche areas can make you stand out to employers. Focus on developing expertise in specific programmes or focus on an area to upskill. Consider your CV from a hiring perspective – what are employers looking for and what will make you stand out? Oftentimes in tech, there’s a lot of crossovers in skills. Learning sought-after skills or programmes will enhance your position and showcasea desire to adapt and stay relevant in an industry full of transformation. 


While certain cities may have more tech opportunities, remote work has become increasingly prevalent in the tech industry. If flexibility is important to you, explore remote or hybrid job opportunities. Many companies are assessing their Talent Value Proposition (TVP) and making it more attractive to entice candidates amidst a competitive job market, so assess what is important to you, whether that be flexibility, salary, learning and development opportunities, mentorship, etc. and filter your job search via companies willing to offer attractive compensation packages. Identifying what is important in and around your rolewill narrow down companies that align with your values and expectations.Companies wanting to attract and keep top talent their offerings to employees considering a fluctuant and competitive market.

Salary Expectations

Salaries in the tech industry vary depending on factors such as experience, skills, location, and company size. However, tech roles generally command higher-than-average salaries compared to other industries. Recently, software engineers, data scientists, and cybersecurity professionals are amongst thosewith competitive compensation packages. Keeping up to date with industry trends and technological advancements will indicate the direction of company interests, which outlines the value in upskilling or reskilling to steer your career trajectory. 


Navigating the tech job market requires a combination of technical skills, industry knowledge, and strategic career planning. By staying informed about current trends, combined with a desire to continuously learn and grow, candidates can make well-informed decisions to advance their careers and stand out to employers. 

Whether you're actively seeking your next career move, eager for guidance to navigate your professional journey and enhance your skillset, or in search of top talent to join your IT team, our dedicated tech recruitment team is here to assist you every step of the way.

Reach out to our Head of Tech & Digital, Adam Gowland, at