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Social Media Manager

Location: Newcastle

Salary: £30,000 - £35,000

Job Type: Permanent

Job ID: 168698

Purpose of the role:

Responsible in supporting the management of all our business social media accounts posting inspiring content across various social media channels. This includes content creation, copywriting and developing guidance materials.

Responsibilities

 

  • Manage the business posting schedule for the brand social media accounts.

  • Develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages

  • Assist with the planning of social media strategies and campaigns to help drive traffic and engagement to the website.

  • Coordinate social media messaging with all the relevant departments, and quarterly or seasonal company goals with a focus on driving sales in key periods.

  • Liaising with and sourcing social influencers.

  • Work closely with the Digital Marketing team to plan, and contribute delivery of businesses blogs into social media plans.

  • Regularly review social analytics and performance reporting to understand and implement improvements in social marketing activity/campaign activity and engagement.

 

Person Specification

  • Minimum of 1 -2 years’ experience of working as a Social Media Executive or proven experience in a similarly digital marketing role, with a key understanding of working towards social targets.

  • Comfortable dealing with different types of media and thinking creatively about how we might be able to use them differently on each channel.

  • A finger on the pulse of what’s happening in social media – you’ll know which platforms are about to blow up and tell us where we should be before we know it ourselves.

  • A good understanding of reviewing analytics and understanding social data

  • Excellent communication skills and the ability to juggle a range of different teams with different requests for social marketing support.