Job Type: Permanent
Job ID: 166637
Purpose of the role
This role will be responsible for driving integrated marketing campaigns to drive leads across a number of channels and regions.
Responsible for defining, launching and analysing lead generation campaigns across multiple regions and channels
Lead and integrate a number of different strands to ensure campaigns are delivered to a high level
Analysing and tracking return on investment
Work alongside the Sales teams to drive the leads through the Sales pipeline to conversion
Manage and support a team of 5 Marketing Executives
Manage multiple agencies
Gather, analyse and interpret continuous intelligence including industry trends and competitor activity.
Appropriate degree or professional qualification and/or proven experience in a busy marketing department.
3+ years in marketing with a significant track record of running successful, large-scale campaigns
Self-motivated and assertive, with the confidence to self-assess projects and issues and to suggest alternative ways to improve efficiency and effectiveness.
Creative flair with a keen eye for design and ability to create artwork that’s on brand and meets objectives.
Experience of working with agencies.
Strong attention to detail and proof reading skills.
Ability to work in a fast paced environment managing multiple projects at any one time.
Strong planning and organisational skills.
Strong Excel and Word skills.
Good relationship skills.