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Insights & Analytics Executive

Location: Sunderland

Salary: £25,000 - £30,000 depending on experience

Job Type: Permanent

Job ID: 166181

Main purpose of the role

 

Reporting to the Online Trading Manager, you will be able to turn big data into easy to understand insights. Highly numerate, with a strong technical knowledge and experience of applying analytical and modelling techniques to provide insights to business issues and strategies to improve marketing performance.

Key performance areas

  • Investigate issues and propose solutions by analysing data from a wide range of sources

  • Conduct deep-dive analysis, provide regular insights in all aspects of the digital journey to identify trends

  • Support the work of the PPC/SEO & CRO function

Key responsibilities

  • Work with key stakeholders to identify and understand tagging requirements through measurement and reporting

  • Proactively form hypothesis for spit tests

  • Carry out regular competitor and sector analysis to identify opportunities for the business

  • Conduct ad-hoc analysis to help answer specific business questions

  • Create engaging presentations to communicate your findings and recommendations

  • Train other team members and key stakeholders to encourage self-service of analytics reporting

  • Identify gaps in the analytics capabilities to make recommendations that enrich the dataset available

  • Conduct regular analytics and marketing data health checks

  • Any other tasks deemed appropriate by the business to support the smooth running of the department.

Essential

  • A highly analytical mindset

  • Highly organised, dependable, with a ‘can do/will do’ attitude

  • Excellent eye for detail and accuracy

  • Ability to work independently and to tight deadlines

  • A great communicator, who can contribute effectively as part of a team

  • A logical thinker and problem solver

  • Comfortable working in a fast-paced environment

  • Ability to keep calm under pressure

  • Flexible approach to work and workload

  • Passionate about developing a career within ecommerce.