Atom is a start-up bank, recently authorised by the Prudential Regulation Authority (PRA) and regulated by the Financial Conduct Authority (FCA) and the PRA. Atom is designed specifically for digital age, offering easy and convenient banking, along with unique and engaging ways to manage money.
Founded a year ago and based in the City of Durham, the Atom team is growing at speed.
Hiring whilst launching a new business demands attention to detail when resources are stretched and comes with many challenges.
Given the start-up nature of the business and milestones for employee on-boarding a partner with a comprehensive understanding of the financial services sector and RPO capabilities is required to coordinate recruitment against core objectives.
Recruitment is required across all parts of the business, including but not limited to:
• Risk Management & Mitigation
• Corporate & Operational Risk
• Marketing, Propositions & Intermediaries
• Customer Service Delivery
• Project Management
• Business Change & Development
• Operational Compliance & Auditing
• Management & Operational Delivery
• Technical (system testing, user experience, solutions, implementation and analysis)
• Human Resources & Organisational Development
The Approach – NRG’s RPO Solution
In 2014, NRG was awarded the RPO contract. Work commenced in July 2014 and since then NRG has successfully recruited a number of high profile appointments and operational staff to support the bank’s launch.
NRG invest heavily in understanding the business environment and Atom’s long-term objectives to ensure recruitment is aligned to core values. All of which is critical to this success of the staffing strategy.
Key Themes of the Partnership
NRG’s RPO model has supported Atom since the very beginning and will help the bank to launch with 170 staff and another 250 team members over the next three years.
The Solution is designed for Atom; matching their culture, reflecting their values and supported by crafted candidate attraction and assessment campaigns tailored for the digital age.
- New Business
NRG targeted candidates who were excited about working for a new venture, those looking to make a mark in business, with start-up mentality and the energy and enthusiasm to drive business forward.
- Leveraging Deals
Research suggests that more often than not, and particularly in financial service sector, employees gravitate towards established businesses rather than considering whether the company is the best place for their professional development. Due to this an unquestionable proactive approach to recruitment was delivered where search was integral and dialogue with the right professionals was key.
- Unique Culture
Atom provide a unique working environment and whilst this maybe appealing to some it is different to traditional banking and not easily sell to the typical FS candidate. It was important for NRG to create a strong team that understood and had faith in Atom’s mission and shared the same culture and values of the bank.
- Employer Brand
Without a recognisable employer brand the value proposition had to be defined from the outset. This detailed what will be delivered by the business and what potential employees could expect. This helped to get people interested in the brand and applying for roles.
“Atom Bank selected NRG as their resourcing partner due to the expertise and capability in project management, extensive recruitment knowledge and the credibility of the NRG team, who will reflect Atom’s values and vision in the resourcing process.”
Stewart Bromley, Director, Atom Bank