Global Senior Trade Marketing Co-ordinator
NORTH EAST

JOB TITLE: Global Senior Trade Marketing Co-ordinator

 

MAIN PURPOSE OF THE JOB

To support the Global Trade Marketing Manager to plan and deliver all seasonal Global Commercial Calendar needs for DTC (Retail & E Commerce) and wholesale channels. To manage delivery of sales tools, brand assets and guidelines in line with market needs, focusing on the UK & US.

 

MAIN DUTIES & RESPONSIBILITIES

 

  1. To manage, develop and deliver global sales tools including; the Barbour Library, Range Directories, Look Books, Swatch Packs, Teasers, Brand Guidelines & Retail Guidelines. Assess costs / usage across markets and suggest developments going forward

  2. Support implementation of the seasonal Barbour, Barbour International & Footwear Global Commercial Calendars. Obtain results from key markets & feedback monthly

  3. Develop strong relationship with UK, BINC & BE Marketing teams and deliver monthly needs on time including window artwork, POS, best practice guidelines

  4. Work with GTMM to support all markets in ensuring development of key partners marketing plans, execution & analysis

  5. To support development of centrally developed sell through support tools including; Imagery / Video content, POS packs/VM guidelines/GWP development/Promotion ideas

  6. Understand competitor activity in market online & offline to influence future season campaigns and plans

  7. To support GTMM in delivery of Global launch events each season

  8. Brief internal Graphic Design team & external agencies on artwork and branding needs in line with the Commercial Calendar and Brand Guidelines

  9. Undertake any other reasonable activity, as may be required by senior management.

 

BARBOUR ETHICS

Barbour Values

Our Values make us unique and were established to communicate the expected behaviours at Barbour. All employees, irrelevant of grade, are expected to conduct themselves in line with the Barbour Values.

 

Health & Safety

All employees must at all times act in a responsible and co-operative manner and therefore will not endanger themselves nor their work colleagues.

 

QUALIFICATIONS

Desirable requirements

Degree level education

Marketing qualification at degree or post graduate level

 

KNOWLEDGE & SKILLS REQUIRED

  • Previous marketing experience (3-5 years) in trade marketing role or similar

  • Good appreciation for style and fashion

  • Demonstrates high standards of attention to detail

  • Able to work well under pressure, remain calm and demonstrate this style to others

  • Information Technology including: Outlook, Word, experienced use of Excel, PowerPoint & Internet packages

  • Excellent verbal and written communication skills to build strong relationships internally and externally

  • Flexible methods with a positive approach to change

  • Extremely self motivated

  • Able to work by self along with good team working skills

  • Pleasant and efficient telephone manner

  • Strong organisational and time management ability

  • Willing to go the extra mile and demonstrate commitment to the role/ company

  • Able to establish relationships with people at all levels

  • Strong negotiation skills

  • Uses time effectively - works on high priority actions first

 

ADDITIONAL INFORMATION

  • The job will require travel within the UK from time-to-time (possibly international).

  • Driving license essential

 

For further information please contact Sarah Minto at NRG via email at sarahminto@nrgplc.com or by phone at 0191 260 4448